On Danish television it has a permanent place as a mascot in wildlife programs, and as a prize in quiz shows.

Kay Bojesen was a silversmith, but through his wooden toys he became known as one of the great pioneers of Danish applied art. His Grand Prix cutlery received its name when it won first prize in Milan in 1951.
His most famous toy is the monkey with the prankster's look and the light coloured belly. It has transformed kids' rooms into jungles and sparked dreams of far-away places since 1951. On Danish television it has a permanent place as a mascot in wildlife programs, and as a prize in quiz shows.