Winning multiple awards, including the gold medal at the 9th Triennale of Milan, the 720 Lady Armchair turned the traditional manufacturing technique for constructing armchairs and sofas on its head, with each part being manufactured separately before being united into one beautiful structure. Its timeless silhouette remains just as renowned and beloved today, accentuated by its iconic black and white checked upholstery.
Italian architect and designer Marco Zanuso (1916-2001) was one of the leading figures of the Modern Movement.
Zanuso was one of the first designers in Italy to take an interest in the problems of product industrialisation, going beyond aesthetic issues to incorporate technological, industrial, distribution and communication variables.